Author Archives for Johnnie Munger

Cheat codes for WordPress speed: a beginner’s guide to performance plugins

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Okay, so someone told you your WordPress site is slow, and you need a way to fix it fast, because…


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100 milliseconds of page load time can lower your conversions by up to 7%

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Get this: a mere 100-millisecond delay in page load time can lower conversions by up to 7%. That’s right, in…


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How to use Google Lighthouse to understand your website’s health

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Google Lighthouse is an open-source tool developed by Google that provides an assessment of a web page’s quality. It generates…


Custom vs. Premium WordPress Templates

How to Choose Between Custom and Purchased WordPress Themes

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When it comes to building a new WordPress website, companies often face the dilemma of whether to use a custom…


Shopify powers 11% of the worlds ecommerce websites

Is Shopify popular? Yes, it powers 11% of the worlds ecommerce websites

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Shopify is a popular leading e-commerce platform that has become a go-to choice for businesses of all sizes looking to…


WordPress powers 43% of the world's websites

WordPress powers 43% of the world’s websites. Dang.

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First, it’s incredibly cost-efficient Developing a WordPress site is incredibly efficient, which is the biggest reason it’s so popular. Beginning…


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What is a PDP in ecommerce?

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A Product Detail Page (PDP) is a crucial element of any ecommerce website as it is the page where customers…


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What is a PLP in ecommerce?

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In ecommerce, a PLP is a Product Listing Page, and it is where customers go to browse and search for…


40% of shoppers won't wait more than 3 seconds

40% of shoppers won’t wait more than 3 seconds for your website to load

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Here’s a performance stat: a recent study found that 40% of shoppers won’t wait more than 3 seconds for an…