Performance
What is caching?
‘Caching’ is a technique that stores a copy of a given resource and serves it back when requested. Imagine this...
How to pick the right image format for your website
Great content isn’t everything. It also matters how your present your super awesome content. The choice of image format plays...
What is WebP?
There are all sorts of image formats. JPEGs, PNGs, and GIFs might be the household names you’re familiar with, but...
Slow images can lose up to 39% of your website’s engagement
The saying ‘a picture is worth a thousand words’ has never been more accurate. Images not only enrich our online...
How to tell if you need website optimization services
With the rising importance of digital presence, a well-optimized website plays a crucial role in driving business growth. You want...
What is Lazy Loading?
Imagine walking into a library and seeing every single book open on the table, ready for you to read. Sounds...
How to Use Lazy Loading to Boost Your Website’s Performance
When starting out as a website owner, you might encounter the term “lazy loading.” But what does it mean to...
Invest Into Your Ecommerce Speed – It Could Save Millions
Just a little bit ago, we posted about how the speed of your ecommerce site matters, and even 100 milliseconds...
How to use Smush Pro to easily optimize your WordPress images
When it comes to WordPress website optimization, image compression is often overlooked, yet it’s an area that can significantly improve...